Ralf Tometschek


MA in Training and Development

Way of thinking

Shaping identity – in both word and action.


As a Brand Consultant and Employer Branding Expert, Ralf Tometschek sees the brand as a compass embodying a set of values that aligns with the strategy and corporate culture. Focus: developing employees to become brand ambassadors, so that the brand radiates from within and also appeals as an employer brand. After 15 years working in advertising as a Creative Strategist, he co-founded wortwelt® in 2001 and, in 2004, IDENTITÄTER® – two consultancy brands that are synonymous with brand language and employer branding in Austria today. He brings a wealth of experience gleaned from around 30 years spent in brand development. His motto: brand creates clarity; clarity brings energy.

His references

A1, Austrian, Billa, Daikin, Deichmann, dm drogerie markt, Drees & Sommer, Erste Bank, EVN, Hansaton, Hervis, Knorr-Bremse, Konica-Minolta, Miba, ÖAMTC, Post AG, Raiffeisen Software, Salzburg AG, Silhouette, Skidata, Takeda, TTTech, UNIQA, Varta AG, WU Wirtschaftsuni Wien and many more.