Discover Your Culture with Eigenland®

Gain clarity fast – and start taking action.

You might already have a strategy, goals, and a vision on the table – and yet, little happens. Not because people don’t want to move forward, but because unspoken assumptions are at play: Which behaviors are actually rewarded? Why do decisions take so long? Which subcultures are interfering?

With Eigenland®, we make this invisible system visible.

Eigenland® activates people’s experience and insight – the things that usually go unsaid, and turns them into clear development priorities. This isn’t a vague “gut-feeling discussion”, it’s a structured, multi-sensory analysis that is both profound and enjoyable.

This is precisely where we dive deep into the results – generating ideas, interventions, and next steps while the energy is already high. No lengthy reports. No postponed decisions. Real momentum.

Whether it’s 10 people or 150 leaders, Eigenland® scales smoothly. Even complex topics become tangible and actionable in a short time.

Why organizations choose Identifire & Eigenland®

• Speed: insights that can take weeks elsewhere happen in a single workshop.
• Depth: intuition, experience, and data combine into a clear picture.
• Full participation: Every voice matters – from the data-driven thinker to the emotionally intelligent colleague.
• Gamification meets neuroscience: The playful format creates more honest input.
• Meaning and ownership: People leave their mark – and therefore stand more strongly behind the results.

What topics is Eigenland® suitable for?

Perfect whenever you want clarity about culture, direction, or mindset – for example in:

• Cultural and leadership analyses
• Strategie- und Transformationsprozessen
• Innovation and think-tank formats
• Agility, digital transformation, New Work
• Larger change or team development initiatives

For small teams or whole organizations

Eigenland® works with 8–10 people per group and scales up to 250–300 participants. Whether analog, digital, or hybrid – everything is possible. The equipment is conveniently packed, travel-friendly and can be used worldwide.

Curious to dive deeper? Explore our Eigenland® Factsheet.

Organizations already working with Eigenland®

Daikin, Boehringer Ingelheim, MANZ, Pfizer, Upstalsboom, WU Wien, RWA und viele mehr.
Karin Krobath war eine der ersten zertifizierten Beraterinnen im deutschsprachigen Raum und hat Eigenland 2018 nach Österreich gebracht.

What Clients Say About Eigenland®

Martina Kitzer, HR Business Partner, Daikin:

Together with our international HR team, we explored a key question: What skills will we need in the future and how can HR best support management? Choosing Eigenland® for this session was absolutely the right decision. After just three or four questions, the stones were placed quickly. Answers came fast. A dynamic and enjoyable atmosphere emerged – something that would never have been achieved through traditional discussions. Suddenly, different perspectives became clear. We stopped talking to each other in long email threads and started seeing the same picture.

Helmut Raunig, Head of Human Resources, RWA:

We wanted to understand whether our mission statement is truly lived and whether it still holds meaning for our 2,500 employees. While searching for the right method, we discovered Eigenland®. We deliberately chose this playful yet qualitative approach. Unlike discussions dominated by one or two strong voices, everyone was invited to contribute. Results of this depth and quality usually require the high effort of a company-wide survey. Here, we were able to gain clarity with three groups of 30 people participants.

Greta Kowarik, Eigenland Workshop Participant, RWA:

The workshop created a safe space where you felt comfortable – both with colleagues and facilitators. Everyone could contribute. Every voice carried equal weight. I heard perspectives from other departments, even from colleagues at reception. And another big plus: I didn’t feel drained afterward – as I often do after other workshops.