Power Hour: Eigenland®

von Hannah Kern • Wednesday, 4. March 2026

Everyone talks about culture, but many stick to what they know. Strategies are formulated, values are proclaimed – but everyday life shows what really matters. This is exactly where Eigenland® comes in. We reveal where desired behaviors are practiced – and where expectations and reality diverge.

How can you recognize what really makes culture tick?
Karin Krobath and Dijana Susilovic (Boehringer Ingelheim) show how Eigenland® quickly reveals attitudes, areas of tension, and potential for development – based on facts and dialogue.

They show:

  • Why culture must be measurable in order to be effective
  • Why behaviors are the key to strategy implementation
  • Where organizations overlook untapped potential
  • How analysis gives rise to concrete areas for development
  • And what all this has to do with clarity, participation, and genuine energy for change